It is important to understand that the role of author does not end once the book is written. To make the maximum out of book it must be marketed well so that it can reach to your target readers. Marketing is a different dimension and a book is not like any regular product.
There are no standard rules of marketing as such in the publishing industry and there is no fixed mantra which can make your book a bestseller. Marketing is unique to the book and its target readers and demands a proper strategy to be formed.
The usual marketing that we can do for you includes:
There is definitely more to the marketing and it is one domain which is endless. It depends on you how much you want to explore, we are always there for you!